Manchester’s MC2 have landed a new contract with Radius, currently the UK’s 23rd largest private company with revenues in excess of £3billion.
The deal will see MC2 review Radius’ brand positioning and go-to-market offering before proceeding with a brand refresh, a complete corporate website rebuild and asset creation. support brand. This work will lay the foundation for the next phase of growth for Radius, as it continues to evolve organically and through acquisition.
Radius, which was founded in 1990, is a global provider of sustainable mobility, connectivity and technology solutions. It employs over 2,300 people in 18 countries and five continents, supporting an active customer base of over 300,000.
Radius is now focused on supporting the energy transition in transportation and transforming the way businesses operate through personalized, data-driven approaches to achieve a sustainable future.
MC2, employee-owned, is one of the largest independent marketing and communications agencies in the North, employing around 40 people and working with blue chip clients including BankiFi, Deloitte and the British Business Bank, backed by the government.
Jonny Saatchi, MD of MC2, said: “The Radius story is nothing short of astounding, so we are extremely proud to support the team on their journey. It’s a pleasure to work with such a forward-thinking technology company that is truly transforming businesses around the world.